![]() ![]() N Gaon, a major entrepreneur and business man at the origin of the construction of the hotel complex that nowadays has become Kempinski Hotel, and several banks active on the financial market. Among these intrepid investors there were notably the Toledo (Pharmacie Principale) and Brunschwig (Au Bon Génie) families, the department store Grand-Passage – since sold to Globus - and many other retailers. The public authorities were indeed worried that the developers did not have access to the funds that they would need to backfill the work site, should works cease due to technical or financial problems. His tenacity also allowed him to win the support of private investors, retailers and financial establishments active in our town, who undertook to bear the technical and economic risks judged then to be considerable. Our town’s topography provided them with a site, which at that time, was revolutionary: under the water, in the lake bed! Jean de Toledo braved the sceptics and finally rallied to this cause the political authorities who, in 1969, issued the authorisations needed to realise a 4-storey under-lake car park with, initially, 1450 parking places. He worked with first-class technical consultants to see through this ambitious project. For close to 15 years he tirelessly sought to convince the political authorities of the need for such an infrastructure that he judged essential for the development of the town's economic activities during the second half of the 20th century. At the origin of the mont-blanc car park: a thrilling human challengeįrom the 1950s onwards, Jean de Toledo, a visionary retailer and car enthusiast, campaigned for the realisation of a large car park in the centre of Geneva.
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